Bob from the L-inspired blog Why a Tittle sent in this double scoop of lowercase L's for Beezers Ice Cream: FlAVORS on one side, and LAST CAll on the flip side.
Bob from the L-inspired blog Why a Tittle sent in this double scoop of lowercase L's for Beezers Ice Cream: FlAVORS on one side, and LAST CAll on the flip side.
Looks like somebody only bought two Ls.
ReplyDeleteonly two l's? count again david
ReplyDeleteGood news is - Beezers' Ice Cream is totally great. Goooo Northborough, MA!
ReplyDeleteOkay, typography nerds assemble! This is seriously cool. Beezers Ice Cream really went for it with that lowercase L motif. I remember agonizing over a similar font choice for a friend's birthday invite, wanting something whimsical but readable. It was a design nightmare until my sister did some love tester magic and chose a perfect font. Sharing this quirky lowercase typeface thing makes me smile.
ReplyDelete"L" for flavors and "L" for last call, huh? Do lowercase L's actually impact how we perceive things? I once used a fancy font with lots of flourishes for a flyer and it was a complete flop – nobody could read it! Maybe simplicity is key. Anyone else found typography affects perception? I'm now off to play basket random .
ReplyDelete