Monday, March 03, 2008

FlAVORS

Bob from the L-inspired blog Why a Tittle sent in this double scoop of lowercase L's for Beezers Ice Cream: FlAVORS on one side, and LAST CAll on the flip side.

5 comments:

David said...

Looks like somebody only bought two Ls.

Unknown said...

only two l's? count again david

Steve said...

Good news is - Beezers' Ice Cream is totally great. Goooo Northborough, MA!

Elise Brooks said...

Okay, typography nerds assemble! This is seriously cool. Beezers Ice Cream really went for it with that lowercase L motif. I remember agonizing over a similar font choice for a friend's birthday invite, wanting something whimsical but readable. It was a design nightmare until my sister did some love tester magic and chose a perfect font. Sharing this quirky lowercase typeface thing makes me smile.

Saulmadsen said...

"L" for flavors and "L" for last call, huh? Do lowercase L's actually impact how we perceive things? I once used a fancy font with lots of flourishes for a flyer and it was a complete flop – nobody could read it! Maybe simplicity is key. Anyone else found typography affects perception? I'm now off to play basket random .